Prairie Mix is an artist management company that aims to help artists thrive in today’s ever-changing music environment. We are proud to work with WIlliam Prince, Justin Lacroix and Del Barber whose blended sounds of folk-country-blues are welcomed by fans looking for authentic experiences, engaging stories and hope!
Prairie Mix offers artists a sense of community along with empowerment through career planning tools, business training and management support. We can also take care of your representation, booking, project financing, grant writing and any other facet of business you wish to contract out so that you can focus on making music.
For our industry partners, Prairie Mix meets your needs for music supervision, tour and festival programming, event planning and corporate growth by connecting with you with a roster of talented and dedicated music professionals and their music.
We’d love to hear about your projects and see how we can best support you. Contact us.
Nathalie Kleinschmit founded Prairie Mix to share the talent and spirit of Western Canadian artists she loves with industry partners and audiences at home and beyond. She manages William Prince, Justin Lacroix and Del Barber.
She brings to the table 25 years of business consulting and training experience in multinational organizations in Europe and the Middle East. After receiving her MBA in Change & Innovation and focusing her MBA thesis on strategic planning for arts and cultural groups, she decided to trade in her business suit for a pair of jeans and work with artists.
She was the Executive Director of the 100 NONS, Manitoba's Francophone music organization from October 2015 to March 2017. She works closely with other cultural organizations to deliver business training for artists and to promote their work.
In 2017, she launched the program "How to Be a Rock Star" - what business can learn from artists about thriving in times of incessant change and uncertainty.
Kara Swayze hit the ground running when she joined Prairie Mix in September 2016, promoting Western Canadian artists at showcase events.
With a background performing and touring, Kara offers a artist-driven perspective to management. Kara has since relocated to Toronto where she studied Artist Management at Canada's Music Incubator.
She continues to help artists express the full potential of their talent and connect them to industry in Canada and abroad.